Tuesday, May 26, 2009
Hints + Tips - Being Prepared
Last week I pointed you in the direction of Lauren Stutter's post about how to create a press release for exhibitions and other kinds of events. This week I would like to offer some advice in being prepared for when you get that email/phone call requesting some info and pictures as they want to feature your work or when you want to apply for a market, exhibition or grant. It will save you time and will make you look polished.
Have a short bio and long biography prepared; my short biography is the first paragraph of my long biography.
Have some brief information at the top, your first paragraph should be an introduction to what you do, the second paragraph generally contains information about why you do what you do and the last is a bit of re-cap on everything you just covered. Then follow-up with links where people can find out more about you and keep up to date with exhibitions/events/new products.
I also offer it mine in dot point form at times to. To see mine visit www.nicoletattersall.blogspot.com/2008/01/nicole-tattersall-artist-cv.html
Keep track of things that you've been apart of in regards to your work. Make a list of everything from features, exhibitions, live paintings, magazine articles and anything else of relevance. The most common way of presenting this information is by placing items under type and then under the year.
Then when passing on your CV/Resume make a copy and condense it to contain the information that will be of relevance to the person reading it. Ensure you update it on a regular basis to keep it up to date.
To view my artist CV/Resume visit www.nicoletattersall.blogspot.com/2008/01/nicole-tattersall-artist-cv.html
3. Your Photo
For the past year I've been getting away with some happy snaps for interviews and the like however when I started to receive requests for interviews in magazines I knew it was time to up the quality. I'm very lucky that a friend of mine does a lot of portrait photography for bands and musicians (Kate Griffin www.griffinrocks.com.au) so I made a call and we spent a Saturday morning taking some photos that are of a higher quality than just some happy snaps.
You don't need to go out and book a professional photographer, if you've a friend or a relative who is a photographer they are more than likely willing to help you out.
4. Pictures of Your Work
The same goes for shots of artwork and products you want them to look as good as they do in the flesh. I still take my own photos with my point and shoot camera though I make sure the colours of the art works come as true as possible and that the lighting is good with minimal reflections. Also when taking photos of product think about the context and how to make it look a little more interesting than just a necklace on a table top.
So that you have everything on hand keep it all in one file on your computer. That way you've all the images and information in one location and it will minimise wasting time having to search for the image of that piece that you want to feature.